By George Dooley

Home Based agents looking for an ally in the battle against giant online travel sellers should take a look at YourNameTravel.com’s new Host agency program. It gives independent Home Based agents an affordable private label Web presence that will generate commission income, according to Dennis Sohn, president and founder.
Sohn is so confident of YNT’s value to agents that he has prepared a list of 65 reasons why YNT should be the Host agency of choice and why he feels that YNT’s Web hosting is an indispensable online booking tool to build sales.
“Independent agents should take advantage of the consumer’s desire to research and book travel online and YNT’s system does just that. Clients get 24/7 access to their agent and to over 45 different quality suppliers, including direct booking links,” Sohn noted. In turn, the agent earns commissions as high as 14%.
The cost to become a YNT subscriber is minimal. Several YNT agents are generating in excess of $150,000 in online sales and the YNT approach is winning converts daily, said Sohn. YNT has grown from 52 to 77 subscribers in less than a year and Sohn expects 150 subscribers by the end of the year,
“YourNameTravel.com is proving itself in the market and delivering results for success oriented Home Based independent agents,” Sohn said. YNT does not require a long-term commitment and has three flexile plans for agents tailored to their needs: Partner, Partner Plus and Partner Pro.
All three options put agents in control and protect relations with clients and their privacy, said Sohn. YNT’s cutting edge technology ensures that transactions and client information is private. Nor are there productivity requirements and start up is simple, he added.
YNT’s provides the resources — cruises, tours, hotels and air — that serve several markets: high end, mass market, luxury and budget. Agents get access to complete and all-inclusive Internet based booking applications. The range, quality and diversity of offerings put agents and their clients in the driver’s seat, said Sohn.
In addition to a program of sales and marketing incentives for subscribing agents, YNT offers clients special pricing and discounts that provide incentives to buy. YNT is a member of Vacation.com, which gives agents added clout in pricing and promotion offers, said Sohn.
Sohn, himself an experienced agency owner, is bullish on the future of independent Home Based agents who can deliver quality service, exploit new consumer-friendly technology and market effectively. “YNT is committed to being a quality Host agency with strong support of its agent subscribers — including online education and sales training.”
An online presence allows agents to compete against the 10,000 pound online gorillas and gives clients the opportunity to book on their own if they choose, with the back-up benefit of an agent’s involvement and expertise. With YNT, agents have many of the same vendor resources that the biggest agencies have, according to Sohn.

Sohn listed several of the key 65 reasons for joining YourNameTravel.com:
• Commission payments computed and paid on the 15th of each month;
• Access to over 20-plus cruise lines available through YNT’s online cruise booking engine;
• Active cruise promotions and special pricing programs;
• Complete online start-up manual and Web based training;
• Access to FAM trips and seminars at sea;
• Access to thousand of hotel rooms and car rental options, as well as domestic and international air;
• Complete reporting with access to back office accounting and record keeping.
(A complete list of the 65 Reasons Why Agents Should Join YourNameTravel.com can be found at www.yournametravel.com)

Sohn said that YourNameTravel.com gives agents affordable, easy to use and maintain state of the art technology that builds sales and gives clients access to a tremendous online resource to help them make travel decisions. YNT subscribers benefit from YNT’s resources and have an online product they can promote and market, he added..
“We invite every independent Home Based agent to take a look at YNT’s program at www.yournametravel,com and see the advantages we offer,” Sohn said. “YNT empowers the independent agent, gives them credibility with clients and opens the door to lucrative online travel sales. Call us or visit us online. We welcome inquiries and believe YNT can deliver an affordable competitive edge to independent agents.”
Independent agents can obtain more information at www.yournametravel.com or by calling Beth Ripper, sales and support, at (800) 207-8383 or (309) 266-8383.